Welcome to Business Associates™ and
our unique Value Activator™ system
Unlike ‘traditional’ business brokers, we begin working with you well in advance of marketing your business, using our unique VA (Value Activator) System™.
This helps maximise the likely sale price of your business.
In order to give your business the professional attention it deserves, we limit the number of clients we work with at any given time.
This ensures that you receive our undivided attention throughout the process.
A detailed analysis of the key factors that drive the value your business and these align with ‘the market’.
From this we will provide a report outlining what you can do i.e. the ‘work-ons’ to enhance the marketability and value of your business.
Having identified the areas to work on we can work with you to help implement the changes required to prepare your business for marketing
Once your business is ready for marketing, we will present a written appraisal of the realistic market price. Note that this IS NOT a registered valuation – we are not qualified valuers.
Unlike a ‘traditional’ business broker focused on ‘the sale’, Business Associates™ will begin working with you well in advance of marketing your business, to ensure that it is ‘Sale Ready’ and positioned to obtain the best possible price and terms. The traditional business broker will normally prepare a summary IM (Information Memorandum) to make available to potential purchasers. Inevitably the IM is normally “too little, too late” and adds little or no value to the likely sale price. Prospective purchasers may have lots of questions and if they are not answered in a timely and thorough manner, they often become disinterested and “go stale”. Also, there is nothing more frustrating and disruptive than a relatively ill-prepared broker coming back to you constantly for urgent information requests.
Buyers don’t like surprises. By reviewing every facet of the business and addressing any issues that could appear during the sale process the VA System™ helps avoid any unpleasant surprises.
The VA System™ will also identify and ‘qualify’ everything, often overlooked by traditional brokers, that may potentially make your business more appealing and add further value. This may include customer databases, proprietary products and/or techniques, well-maintained equipment, secret recipes, customized software programs, or special employees etc. These are termed “off-balance sheet items,” and although not generally used in traditional pricing models, they can add significant value.
The VA System’s ‘Value Dossier™’ is a detailed, professional compilation of just about everything that a prospective buyer/investor and/or their professional advisors will need to make an informed decision about whether to progress with your business. Your business will stand above and apart from other options that the purchaser or investor may be considering.
A Value Dossier is tailored to your business but will normally include detailed information and/or analysis around the following key business areas:
- Systems & Documentation
- Supporting documentation
The Value Dossier™ is a comprehensive, professional document that substantiates the unique value of your business.
We typically need:
- Several 1-3-hour sessions with you and/or your team
- Access to your Accountant / Financial Statements
Eliminate the Surprises
No one likes surprises – most of all potential buyers. Unexpected issues can disrupt, delay or stop a sale. Whether legal, accounting, environmental, or anything else – solve it now!
Our thorough Marketing Implementation process normally includes:
- Finalising the business appraisal for the purpose of marketing & promotion
- Developing and implementing a Custom Strategic Marketing Plan for the sale of your business
- Working with potential buyers who we may have identified in advance of any formal promotion. Ideally, we aim to sell your business to pre-qualified buyers without having to formally promote it
- Screening and fielding questions from potential buyers
- Introducing buyers to financing options
- Negotiations and deal structuring
- Facilitating due diligence, and handling all of the many transactional details